so, Why Etiquette

You never get a second chance to make a first impression. You may be the smartest student, however without a social awareness, the chances of being successful are unlikely. A Carnegie Institute of Technology study reported in Forbes magazine, stated one’s financial success is based 85% on your ability to communicate and only 15% on technical knowledge.

Jensen, K. (2012, April). Intelligence Is Overrated: What You Really Need To Succeed. Retrieved from https://www.forbes.com/